Marketing Copy Editing
Your AI reviews and improves your marketing copy in seven focused sweeps—clarity, voice, benefits, proof, specificity, structure, and polish—while preserving your message.
Try asking: “Edit this homepage copy for clarity and stronger benefits”
alirezarezvani on GitHub
Curated by PromptsEdge from a public repo · MIT license. All credit goes to the author.
What is this skill?
Polished marketing copy can mean the difference between a bounce and a conversion. With this skill, your AI systematically reviews and enhances your existing copy, using a seven-pass editing framework that catches what a single read-through misses. Marketers, founders, and copywriters get actionable feedback and a cleaner, more persuasive final draft—without losing their original voice or intent.
What you can do
- Edit landing pages, product pages, or campaign copy for clarity, removing jargon and ambiguity.
- Refine tone and voice to match your brand, smoothing out inconsistencies and awkward transitions.
- Ensure every claim answers 'so what?' by connecting features to real customer benefits.
- Add or flag missing proof—testimonials, stats, or case studies—to support your claims.
- Replace vague language with concrete details, making your copy more compelling and credible.
- Check structure and flow, ensuring each section advances a single idea and moves the reader forward.
How it works
When you submit your draft, your AI first checks for any available marketing context to match your brand voice. It then runs your copy through seven focused sweeps: clarity, voice and tone, benefit connection, proof, specificity, structure, and a final polish. Each pass highlights issues, suggests targeted edits, and loops back to ensure previous improvements aren’t undone. The result is a draft that’s clearer, more persuasive, and ready to publish.
Good to know
- For best results, set up your product marketing context file; the AI reads this to match your brand.
- No content is rewritten from scratch—your core message and style are preserved.
- The AI uses a readability scorer and other tools for objective feedback.
Install this skill
- 1
Get the skill — it’s free
Use the Get this skill panel. Unlocked skills stay in My skills. - 2
Download or clone the files
Download the zip, or clone the repo and copy themarketing-skill/skills/copy-editingfolder. - 3
Put it where your agent looks for skills
For Claude Code, use your personal skills folder (every project) or a project’s own folder:~/.claude/skills/copy-editing/SKILL.md # all projects .claude/skills/copy-editing/SKILL.md # this project only
- 4
Just ask
No command needed. The agent reads the skill’s description and loads it on its own when your request matches.
Heads up: this skill ships scripts the agent can run on your machine. Read them before installing.
SKILL.md frontmatter
What your agent reads to decide when to load this skill.
--- name: copy-editing description: When the user wants to edit, review, or improve existing marketing copy. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,' 'proofread,' 'polish this,' 'make this better,' or 'copy sweep.' This skill provides a systematic approach to editing marketing copy through multiple focused passes. ---
Files
Open any Markdown file to read it here.
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