Churn Prevention Design
Your AI designs cancel flows, exit surveys, save offers, and dunning sequences to reduce both voluntary and involuntary churn. Turn more cancellations into saves and recover failed payments with proven retention tactics.
Try asking: “Design a cancel flow and dunning sequence for our SaaS billing system”
alirezarezvani on GitHub
Curated by PromptsEdge from a public repo · MIT license. All credit goes to the author.
What is this skill?
Losing customers to churn—whether from cancellations or failed payments—hurts your recurring revenue. With this skill, your AI becomes a SaaS retention expert: it designs or audits cancel flows, builds targeted save offers, and sets up dunning sequences to recover at-risk customers. Founders, product managers, and growth teams looking to plug revenue leaks and improve retention will see the most value.
What you can do
- Design a full cancel flow from scratch, including exit surveys, dynamic save offers, and post-cancel communications.
- Audit and optimize your existing cancel flow to improve save rates and gather better exit data.
- Map exit survey reasons to the right save offers—discounts, pauses, downgrades, or support.
- Set up dunning sequences for failed payments, including retry logic and recovery emails.
- Get actionable recommendations to reduce both voluntary and involuntary churn, tailored to your SaaS model and goals.
How it works
Your AI first gathers context: your current cancel flow, churn rates, payment processor, and business model. If you’re starting from scratch, it designs a 5-stage cancel flow, from clear cancel triggers to post-cancel win-back emails. For existing flows, it audits each step, identifies gaps, and recommends improvements. If payment failures are the main issue, it builds dunning and recovery sequences. All recommendations are mapped to your goals, constraints, and platform best practices—ensuring you recover more revenue without dark patterns.
Good to know
- Provide details on your current cancel flow, churn rates, and payment processor for best results.
- The AI focuses on retention flows—not customer health scoring or expansion revenue.
- All recommendations avoid dark patterns and comply with platform guidelines.
Install this skill
- 1
Get the skill — it’s free
Use the Get this skill panel. Unlocked skills stay in My skills. - 2
Download or clone the files
Download the zip, or clone the repo and copy themarketing-skill/skills/churn-preventionfolder. - 3
Put it where your agent looks for skills
For Claude Code, use your personal skills folder (every project) or a project’s own folder:~/.claude/skills/churn-prevention/SKILL.md # all projects .claude/skills/churn-prevention/SKILL.md # this project only
- 4
Just ask
No command needed. The agent reads the skill’s description and loads it on its own when your request matches.
Heads up: this skill ships scripts the agent can run on your machine. Read them before installing.
SKILL.md frontmatter
What your agent reads to decide when to load this skill.
--- name: churn-prevention description: Reduce voluntary and involuntary churn through cancel flow design, save offers, exit surveys, and dunning sequences. Use when designing or optimizing a cancel flow, building save offers, setting up dunning emails, or reducing failed-payment churn. Trigger keywords: cancel flow, churn reduction, save offers, dunning, exit survey, payment recovery, win-back, involuntary churn, failed payments, cancel page. NOT for customer health scoring or expansion revenue — use customer-success-manager for that. ---
Files
Open any Markdown file to read it here.
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